Interview with Akshit Rungta: Co-Founder of Bowstring Studio


Bowstring Studio is a mobile application design and development company based out of Delhi. Started by Akshit Rungta and Rishabh Jain, graduates from Newcastle University, Bowstring builds beautiful Android and iOS apps. Their app called Quikpeg is a guide for Indian alcohol lovers to the nearest liquor shop. We had a chance to speak with  Akshit Rungta and understand more about Bowstring.

bowstring studio

Founders of Bowstring Studio: Akshit Rungta (left) and Rishabh Jain (Right)

Give our readers a quick introduction about yourself.

I’m a graduate from Newcastle University with a Bachelors degree in Computer Science. I re-designed a website for a local music store and designed a CRM system for a multinational company before coming back to India and starting Bowstring Studio. My weekends are mostly spent biking. I also manage a biking club called Naked Wolves in Delhi with a few other friends. We run this club to promote safe riding.

Describe your startup Bowstring Studio in a single sentence.

A design & development services based studio building beautiful products for your mobile.

Tell us a little about your co-founder Rishabh Jain.

I met Rishabh during my second year at Newcastle University. We’d become good friends in the next two years and decided to work together after we came back to India. He’s a great developer and a very good business partner.

How did you came up with the name “Bowstring”?

We decided to keep an abstract name for our company and listed a few names that came to mind. Bowstring was the one that stuck in our head and we decided to go with this.

With a lot of small and big players in mobility, how do you differentiate yourselves from your competitors?

We try to differentiate ourselves from other developers in the market by providing the best service a customer might ask for. With every application comes a free two month technical support period. We keep to our timeline and deliver our products on time. We do not compromise on the quality of the product for any reason even if that means us having to work the extra hours beyond what we are paid for.

Tell us about Quikpeg and the story behind this app.

A common problem in parties is running out of alcohol mid way. We decided to change that by developing an app that not only tells you the opening times of a nearby alcohol shop but also guides you there easily. We decided against picking up a database from google or some other site and instead building our own. We personally visited every shop in the database to mark their timings, location and any other info that a user might require.

What is the biggest hurdle you have faced or are still facing?

Turning this company into a success soon. We would ideally like to grow quickly and make a mark in the market but there are always cases that derail your plans.

Name 2 trends in Mobility that excite you.

Rapid development and tablets taking over control from laptops/PC’s.

Name 2 entrepreneurs you admire the most?

  • The confidence to start this company came from my brother, Prateek Rungta, who runs Miranj, a web design studio. I’ve always looked up to him and his work.
  • The founder of Zomato, Mr. Deepinder Goyal. I’ve always loved the work that this company does and the simplicity with which it does.

Which website or mobile app do you check first when you wake up?

Twitter & BBC. I have a few other tech sites like Engadget, Daring Fireball, etc setup on my RSS feed which I go through while having breakfast.

What advice would you offer to any soon to be startup founders out there?

Thinking of staring your own firm can seem a very attractive option but it is not as easy as some people make it sound. Even the best can fail here and the worst can survive. If you think it’s easier to startup a firm than hunt for a job then you think again. But once you get this going, the joy of seeing your company succeed cannot be matched with anything else.

Convince the readers to use your product or services in under 50 words.

We take that extra effort for you, we do not back away from our word, we do not give you false hope, we deliver on time, we keep your costs low, we make your happy when you use our app and most importantly, we do all this with a smile on our face.

Check out Bowstring Studio’s official website and don’t forget to like their Facebook page.


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