Tired of glaring at the stunning designer wear from the other side of the showrooms? And pacifying your inner fashionista by reminding her of your tight budget? Now, you don’t have to rue the heavy price tags or just resort to a window shopping spree as affordable “designer” fashion has launched itself into reality.
Gone are the days when designers just catered to an elite and niche client base, as soon they succumbed to the force of “young moderate budgeted shoppers” like us and came up with cool apparel fashioned after the young and peppy. This has led to the mushrooming of off the rack labels that we can buy even on a shoe string budget. Yeah you heard it right. Say hello to these wonderful affordable Indian designers whose collections will compel you to indulge in self-love and buy them instantly.
This couture designer has proved her mettle in the realm of fashion with her quirky and contemporary collection that is way too cool. She has distinct chic and kitschy style that makes her a favourite among the youth. But that’s not the only reason; Masaba has a budget label – Masaba Lite for those who survive on pocket money. So you get all the haute couture without any damages to your wallet!
We all know her right, don’t we? So for a lady who needs no introduction in the fashion circle, thanks to her eponymous label that comes with a hefty price tag, you would tick her out of your affordable designer list. Right? Wrong. Ritu Kumar launched her budget line called LABEL- Ritu Kumar that is exclusively for the young “on a tight budget”.
Owner of the trendy brand Meraki, Anchal Kohli is your answer to all things in contemporary fashion. Her chic line of apparel is easy on the eyes and on your budget too. The casual wear featured in her collection has sexy silhouettes, and fine prints and a juicy mix of colours and embellishments that you can’t help fall for.
Another big shot of the fashion industry has been dressing up most of the celebrities we follow. Apart from her main lanel, Anita Dongre has two well-known fashion labels, AND and Global Desi, both of which have seeped into our wardrobe without us even realizing the true worth of these sensibly priced labels.
You can recognize her designs in the movie Aisha and we all know how mind blowing the dresses were in that movie, not mentioning the awful acting. Pernia Quershi has a distinct sense of style and that is reflected in all her collections. She has beautifully blended the classic and the modern styles for the contemporary class which makes her a big hit among the youth. Her ecommerce venture Pernia’s Pop-Up Shop is a creative platform that curates the apparel of India’s best designers at jaw dropping prices, one thing that always clicks with us.